A Week on Twitter

This week for my twitter assignment I followed twelve celebrities ranging from YouTubers, authors, musicians, and actors. The internet personalities I followed include: Miley Cyrus, Jenna Marbles, Shane Dawson, Tom Holland, Brendon Urie, Jimmy Fallon, Jimmy Kimmel, Ellen DeGeneres, John Green, and Ansel Elgort.

These celebrities added a lot of interesting elements to my Twitter feed this past week in comparison to all the school related tweets that exist on my Twitter feed on any other day. This assignment happened to coincide with a tragic shooting in Las Vegas that occurred, therefore the tweets I they made may have been out of the ordinary for their brands to raise awareness for the horrible event. In fact, if I am recollecting the tweets the correctly, Brendon Urie, of Panic! At the Disco, only tweeted about the events in Las Vegas since that is his hometown. This could contribute to his overall brand because it shows that despite his level of success he still cares about his home and the people in it. He used his twitter to show his personality through his desire to help those in his hometown. Ellen DeGeneres also chose to use her Twitter this week to share her opinion on recent events like the shooting in Las Vegas. This contributes greatly to her preexisting brand of being an advocate for various rights movements and the tragic events that occur that could’ve been avoided. She uses her Twitter to reach a wider audience and gain the support she desires. I would say this is authentic since it seems to be a common theme with her not just on social media but on her show too.

Some of the internet personalities that I followed tweeted a great deal over the past week; in fact, at some points, they dominated my Twitter feed to the point in which all I saw was their tweets. One of these people was John Green, he was tweeting to promote his new book “Turtles All the Way Down”. His tweets used persuasive elements in promoting the book to encourage people to go out and purchase it right when it comes out on October 10, 2017. His approach to expressing his brand through his tweets in relation to his new book is very authentic; you can tell that he cares deeply for his readers and is doing all he can do to make them interested in his new book. Another personality that posted a lot was Miley Cyrus, she was hosting Miley Week on Late Night Starring Jimmy Fallon (this is also why Jimmy Fallon was tweeting a lot). In her tweets she was persuading her followers to watch the show by announcing the events that they would be doing on that night on the show. Oddly enough, I felt that this was a fake attempt to advertise to express their brand. This stems from the nature Miley Cyrus has had within the past few months in terms of how she portrays herself; advocating for a TV show (even if she is guest starring) just seemed to be out of character.

The two YouTubers that I chose to follow, Jenna Marbles and Shane Dawson, proved to be disturbed by the events of Vegas but they did not let it dominate their Twitter feeds for the week. Both simply addressed the issue, although Shane brought it up more than once, then moved on to promoting their newest videos. Their Twitters are a huge representation of their personalities since their entire jobs are centered around how they are seen on the internet; I feel that their tweets and Twitter account are authentic. I can tell that the tweets are authentic because it relates back to the ideas they share in their videos and what they advocate for.

Ultimately, for the most part, each person that I followed used their Twitter for the purpose of persuading their followers to do something; either something for the benefit of others or for the benefit of their brand.